Autoplay
Autocomplete
HTML5
Flash
Player
Speed
Previous Lesson
Complete and continue
The Jewellery Business Bootcamp (2021)
WELCOME TO THE BOOTCAMP! START HERE >>>
Welcome to the Jewellery Business Bootcamp - introduction to the 2021 Bootcamp (start here!) (5:27)
Congratulations on joining the Bootcamp - general introduction (5:44)
BONUS: Brexit Guide for Jewellers
BONUS: Instagram Reels for Jewellers
WEEK 1: YOUR POTENTIAL IS LIMITLESS
Your Year of Growth: Vision Setting Exercise & Growth Goals (4:27)
Key Paths to Growth & Your Jewellery Business Growth Plan (9:55)
Jewellery Business Growth Plan - Template Walk-Through (22:04)
My Story to a Joyful Career in Jewellery: You can do it too! (8:29)
You as a Jewellery Entrepreneur (11:51)
They Did It... You Can Too (4:34)
TOOL: Identifying Your USP (7:38)
TOOL: Your plan for this year in a Nutshell (6:01)
TOOL: One Page Business Plan: The Orbit Tool (7:11)
BONUS: Meditation: Daily Motivation for Your Year of Growth
NOTES: Week 1 Workbook to Download
NOTES: How to Write Your Jewellery Business Growth Plan
NOTES: Revenue Generating Ideas
NOTES: Ansoff matrix
LIVE Q&A REPLAY
WEEK 2: BUILD YOUR BRAND & PERFECTING PHOTOGRAPHY
DOWNLOAD: Branding and Photography Checklist
Branding and Photography a Winning Combination - Welcome to Week 2 (4:36)
Why Branding Is Crucial to Your Growth (5:47)
Identifying Your Dream Customer (7:42)
Creating Your Brand: Mood Boards & Colour Psychology (18:04)
Creating Your Brand: Colours and Typography (21:32)
Creating Your Brand: Logo and Image Style (20:22)
How to Create Graphics for Your Jewellery Business in Canva (26:33)
Creating Your Brand Style Sheet (in Canva) (17:09)
Writing Your Brand Story (About Page) (26:59)
Crafting Your Brand Bio and Next let's look at photography (5:16)
PHOTOGRAPHY: Different Photography Types to Use in Your Jewellery Business (8:58)
PHOTOGRAPHY: Getting Off Auto - Aperture, Shutter Speed and ISO (16:33)
PHOTOGRAPHY: Using Your Light Metre - Measuring Light (7:34)
PHOTOGRAPHY: In the Studio - Lifestyle Photography (14:20)
Editing to Amplify and Week 2 Summary (3:35)
Packaging Matters: PDF Guide to Your Jewellery Packaging & Postage
NOTES: Week 2 Workbook to Download
BONUS - The Power of a Brand for your Jewellery Business: interview with Hannah Belton from Ditto Creative (29:24)
BONUS - Interview with Fiona Humberstone AKA The Brand Stylist (32:15)
LIVE Q&A LINK
BONUS: Choosing a Name for Your Jewellery Business (video)
WEEK 3: DEVELOPING YOUR SIGNATURE STYLE
Defining Your Style Matters: But What is a Signature Style? (5:42)
MASTERCLASS: Developing your Signature Style (44:34)
Bespoke and Commission Designs for Your Jewellery Business (4:55)
MASTERCLASS: Working to Commission with Hayley Kruger (49:14)
Building a Collection that Stands Out (5:56)
Protecting Your Designs: Intellectual Property and Copyright For Your Jewellery Business (9:02)
Good Job For Completing Week 3 - Here's What's to Come! (2:46)
NOTES: Commission Contract Template
BONUS: Anti Copying in Design Interview with Dids Macdonald
NOTES: Week 3 Workbook to Download
NOTES: Business Dashboard
LIVE Q&A LINK - Wed 3rd March 2021 at 8pm GMT
Branding and Photography a Winning Combination - Welcome to Week 2
Lesson contents locked
If you're already enrolled,
you'll need to login
.
Enroll in Course to Unlock